Business Administration: Entrepreneurship Pathway - Small Business Startup Certificate
West Burlington campus (Keokuk campus offers select courses)
Business Administration Entrepreneurship Pathway - Small Business Startup Certificate
The Entrepreneurship Pathway of the Business Administration AAS includes courses that will expose students to the foundations of entrepreneurship. Entrepreneurship is the engine that drives the US economy, and every business was started by an entrepreneur. Whether your goal is to start a restaurant, accounting firm, or the next big on line social media blockbuster, this program is for you. Learn what it takes to be an entrepreneur, how to finance your startup, develop your business plan, and increase your chances for success.
Small Business Startup certificate awarded after BUS-135, BUS-138, BUS-150, SMM-108.
*Certificate can be earned one time.
Summary Sheet
The summary sheet provides a program overview and other information.
BUS-135 - Managing the Entrepreneurial Venture |
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Lecture: 3 |
Credit: 3 |
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This course provides students with an introduction to entrepreneurship and new venture creation. Students will examine the characteristics of successful entrepreneurs and managerial functions such as promotions and sales planning, decision making, staffing, organizing and directing. Students will develop an understanding of how financial systems, record keeping and risk management contribute to entrepreneurial success. |
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BUS-138 - Small Business Marketing |
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Lecture: 3 |
Credit: 3 |
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Discussions and focus are on marketing applications. Students will participate in workshops and strategies sessions on entrepreneurial topics related to market research, product development, pricing, distribution, promotion, marketing campaigns and budgets. |
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SMM-108 - Social Media Engagement |
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Lecture: 2 |
Lab: 2 |
Credit: 3 |
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This course explores the history of social networks and introduces students to social media for organizations. It provides students opportunities to implement the use of social media tools as part of a marketing strategy and work with social media analytic tools. |
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BUS-150 - E-Commerce |
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Lecture: 3 |
Credit: 3 |
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This course will introduce the student to the basic elements of electronic commerce as a market where commercial activities are conducted. It will focus on business concepts and how to apply technology in order to be successful. Topics include market trends, globalizing a company, vendor solutions, storefronts, advertising, resource requirements and operational issues of launching a commercial presence in today’s global electronic marketplace. |
Dr. Ashlee Spannagel - Dean of Career and Technical Education & Workforce Development, (319) 208-5000 ext. 5380
Email: aspannagel@scciowa.edu
BS, Southern Illinois University
MS, Southern Illinois University Carbondale
EdD, Capella University
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